Thursday, March 1, 2012

china cinema




Beginning in the mid-late 1980s, the rise of the so-called Fifth Generation of Chinese filmmakers brought increased popularity of Chinese cinema abroad. Most of the filmmakers who constitute the Fifth Generation had graduated from the Beijing Film Academy in 1982 and included Zhang Yimou, Tian Zhuangzhuang, Chen Kaige, Zhang Junzhao and others. These graduates constituted the first group of filmmakers to graduate since the Cultural Revolution

Over the last four years, the number of screens in China has doubled to more than 6,200, a figure that's projected to double again by 2015. Box-office receipts hit a record $1.5 billion last year, according to the State Administration of Radio, Film and Television.

Hollywood movies consistently draw big crowds here and capture upward of 40% of annual ticket sales. Warner Bros.' "Avatar" is the top-grossing film of all time in China, topping $200 million at the box office.

But just how much Hollywood will benefit from China's ambitious cinema expansion remains to be seen.

The Motion Picture Assn. of America has complained for years about strict government limits on the number of foreign films that can be shown in Chinese theaters, which in turn encourages piracy. Warner Bros., a pioneer in cineplex building in China, pulled out in 2006 when Beijing banned majority ownership of cinemas by foreign firms.

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